When it comes to success, Are you getting in your own way? Are you allowing other people’s opinions and beliefs get in your way?

I’ve been speaking to lots of students lately and it seems one of the biggest obstacles people face is getting out of their own way!

So, I held a Special Live Teleseminar for you “Your PJs Empire: What’s Getting in Your Way? Here’s the AUDIO REPLAY Here’s some of what you’ll learn: * The #1 Thing that Stops People from Being Successful… * How to Get Out of the Forever Planning Stage and into Results-Based Action… * How to Break Your Goals into Small, Do-Able Pieces.. * How to Prioritize So You Get the Momentum Moving… * How to Get Over Your Fears and Take Massive Action.. And after you have listened (or even now) you can claim your access to a Free 30 Minute Social Marketing Strategy Session with me when you click here!

Social Media and Social Marketing really is a new frontier on the Internet. There are so many ways you can use the major sites like Facebook, YouTube, EzineArticles, your blog, and Twitter. You are only limited to your imagination and creativity.

I continue to get a kick out of the people who say that Social Marketing is just a waste of time on the Internet. Didn’t someone once say that they could only see the need for a handful of desktop computers? We all know how that one turned out, right?

The power of the testimonial

If you want to sell a product or service, we all know that you have just got to have testimonials, right? Testimonials elicit the power of social proof. In other words, You could say your product is great, and some might believe that to be true. But many would remain skeptical, thinking that of course it is easy to say your product is great.

But when other people say your product or service is great, those statements become much more believable. Social proof is one of the most powerful forces in advertising. Why else would they put other people in ads? Especially famous people who have nothing at all to do with the product. This is the power of social proof.

Social Proof Meets Social Marketing

Now let’s take a closer look at the combination of social proof and social marketing on Twitter. For the rest of the article, click here…

In this video, we show you one of the many ways we’ve successfully used Teleseminars in our business for

• market research
• strategy Q & A sessions
• to create products
• as the basis for many products
• to create a community

Tomorrow is the big preview training call for Teleseminar Secrets, http://ThePreviewTeleseminar.com the course that helped our businesses and is one of the main reasons we found each other! Jeff has been a faculty member for Alex Mandossian’s course and this year, Maritza is also involved during TSS strategy sessions… If you decide to join the course through us at http://TeleseminarArticleMarketing.com , you’ll get a signing bonus of our Twitter Profits Video Module from our course Social Marketing Blueprint & Maritza’s 12 videos from Teleseminars Made Easy!

Any way you look at it… When you use what we outline in this video, you can :

1. be sure you create a product people actually want
2. Answer questions (& objections) using Free Teleseminars
3. Get paid to create your product
4. Repurpose that product into several other forms of media

And thank you for your comments & emails about the show! We’ve gotten lots of questions that will make fabulous webisode where we answer them so keep those questions (and comments!) coming!

We’re so excited to be starting our show today Thanksgiving. We thought of “officially” starting it in the next couple of weeks, but as we were watching the Macy’s Thanksgiving Parade, we decided to fire up our flipvideo and start it today by saying Thank You to our teachers, subscribers, students and all the tweeple we’ve come into contact with over the last year… This show will be real, just like this episode… no editing stuff out, no scripts, no do-overs (no makeup even!) … You can even see one of our fancy “soft box” lights for videos in the background…

Some of what we’ll be bringing you 3 times a week starting Monday includes:

• online biz advice
• tech for non-tecchies (like us)
• motivation and inspiration to keep moving forward (even when you face pebbles in the road)
• cool tools that will make your life (& business) easier and better
• behind the scenes in two online businesses that work giving us both more freedom in so many ways
• how to balance life and your business
• and much more

We are so thankful today and everyday and we hope to help you with this show! We’d love to hear from you so leave a comment and we’ll “see” you in Webisode 2 on Monday! Happy Thanksgiving! Jeff & Maritza

Several weeks ago I got a comment from David Tomen about how to market his Ebook… Here’s his blog comment:

Hi Maritza: Wasn’t sure where to put this comment but the end of this article seems appropriate. I just wanted to thank you for the tutorials and inspiration in how to create an eBook. I was looking around for info on how-to articles and found you. I recently published the Used Boat Buying Guide which you can find here: http://oasisyachts.com/used-boat-buying-guide. It is by no means a best seller and I need some additional help on how to get the word out. It may never sell in the thousands (although it should considering that there are over 17 million registered boats in the USA). What I learned however during this process can now be easily duplicated. So thanks once again. DM me @DavidTomen on Twitter with your email address and I will be happy to send you a compimentary copy.

Warm regards,
David Tomen

I love seeing people take action so I sent him a DM (direct message via twitter) and told him I would make a blog post to help him out. I grabbed part of a video about how to market your Ebook after you’ve created it…

The video shows several ways to makret your Ebook once you complete it and now with the super-explosion of  Social Marketing Tools, it’s even easier for you to connect with people looking for your information. Other ideas specifically for David:

• I can’t tell how often you post on your blog because the posts aren’t dated (great strategy because people think day old posts are “yesterday’s news”), but post often!
• You could start a weekly boat life video show – obviously you know how to do videos http://www.youtube.com/DavidTomen Just fire your video up and show people living the life with a yacht… if that doesn’t sound amazing I don’t know what does! Go interview your friends with yachts or customers  – I just found out I’ll be interviewing Gary Vaynerchuk of Winelibrary tv soon and he’s inspired me to begin a daily video blog show about different aspects of online biz (unedited, unscripted and completely real!) You obviously have a great sense of humor with your “Spousal Conversion Kit”
• Went to your twitter accout, definitely find more people who are interested in boats, yachting etc. Go to http://search.twitter.com and enter the keywords to find them… and them follow them Also, tweet about your videos, your Ebook and stuff on your blog. Find nautical quotes http://quotegarden.com or just “google” it. Load quotes/tweets into http://Hootsuite.com so you can have them going while you’re on your yacht! Or use the search field on the right hand side of your twitter toolbar to enter boats near: Florida
• Engage with people! Let yourself go in your videos. The videos where I get the best response are the ones where I almost feel like a “used car salesman” (not that there’s anything wrong with that…) But I let go and get enthusiastic. Maybe listen to some loud inspiring music beforehand and just don’t care what people will think… some will like you, some will love you and some will be trolls (not my word, Seth Godin’s) and criticize you. I will applaud you!
• Think of Social Marketing with the 80/20 rule 80% social 20% marketing. And make offers… from time to time, make a direct offer for your Ebook.

Hope this helps! Love, Maritza

PS I’d love to hear other comments and /or ideas for David. As always please comment below (and check out my new “sexy toolbar” when you go to post your comment)

With apologies to Rod Stewart “Tonight’s the Night!” and it is gonna be much more than alright!

What the heck am I a talking about?

The Bridging Heart and Marketing Virtual Conference begins tonight at 9 pm ET and I really want you to be there with me!

Just a quick look at what you get:

• 15 cutting edge business building sessions
  
• Top Notch Speakers – Tracy Repchuk – Jeff Herring – Lisa Cherney – Mark Widawer – Jill Lubin – Adam Urbanski – Cathy Perkins – Andrew Colyer & Melanie Buzek – Bret Ridgeway – and Judith & Jim of course (please notice something about this speaker line-up that is rare and MUCH NEEDED – Do you see it? Half of the speakers are women - you should come on board just to support that feature alone!)
  
• Virtual Conference – Save on travel, hotel and food (the bathrooms are down the hall and all your favorite snacks are in the ‘fridge)
  
• 3 very affordable price points for registration – $67 – $197 – $297
  
• Get the full story here

Any one of the 15 sessions are worth the price of registration, and you won’t know which one will give you the “keys to the kingdom” until you have been a part of them all!

Go here now to come on board and join us tonight!

I’ll see you tonight!

Maritza

P.S. – Full disclosure nod to the FTC – No I do not get an affiliate commission for this conference, but I have taken a soft sell copywriting course from Judith & Jim who are great teachers who show you how to market with authenticity & integrity!

P.P.S. – And when you come on board thru me I’ll have Jeff Herring send you absolutely FREE his 2 Module Mini-TeleCourse on Resource Box Secrets complete with Resource Box Templates! This course helped me fix my “Resource Box Issues” so now I get a higher percentage of people clicking through my articles to my websites… invaluable stuff… so what are you waiting for?!

Here’s the second half of my list to help you sell your product after you create it as quickly as possible so you can gain confidence and momentum in your marketing…

5. Choose How to Accept Money. You have many alternatives in shopping carts and there is always paypal. In the past, paypal was seen as unprofessional but those days are over. It’s a fabulous option today. You are up and running very quickly and when you do make a sale, the money you’ve earned is available instantly instead of days later as with a traditional shopping cart and merchant account. Don’t overlook this option, especially if you are being held up by the complexity of merchant accounts, payment gateways… **eyes glazing over**

6. Add Your Buy Now Button. If you choose to use paypal to accept payments, go to “Merchant Services” once you’ve created your account and you’ll see optins to create a “Buy Now” button and an “Add to Cart” button. Create your button with the price for your product. Copy the code for your button and place it in your sales page several times throughout the page. This is like asking people to buy several times. Don’t just ask once. If people get mad at you for selling your products (and services), they aren’t a match for you, your products and services… let them move on. And notice that the people who get mad when others offer their valuable products and services are also the people who cannot sell themselves.

7. Ask Your List to Buy Now. It doesn’t matter how “small” you feel your list community is… as soon as you have your sales page with your buy now button ready, ask your list community to buy your audio product! Give them a special incentive to do so immediately. For example, a subscriber appreciation gift of X dollars if they purchase within the next 3 days. Or, a special fast movers one-on-one or group coaching session. Email your list community each of these days to remind them of why they should buy your product (the benefit to them) and how many days or hours they have left to purchase your product at this special price or wiith this special bonus. This serves several purposes, you will get a burst of confidence and momentum from seeing your first sales in this product and the infusion of cash can help you continue to find new subscribers and customers.

8. Find New Subscribers and Customers. After you’ve created your product and put it online to sell, it isn’t over. Just like a “real” bricks and mortars business, you should always be looking for new potential customers and clients. Many times people think if I just get a website up or if I just get a product up…. “They will come.” This is not true. Just like a “real” physical business, this takes time, energy and effort. Though it’s a lot easier leveraging the power of the internet, selling 24/7 and being able to conduct business from anywhere in the world!

9. Keep Asking for the Sale. Do not “hide” your product once you’ve created it. Place a link to your sales page on your blog, recommend your new product as a subscriber resource in your newsletter or articles. Every once in a while, have another special limited time sales event to motivate buyers to act now.

As always, I’d love to hear what you think, how you use this & ask any questions below!