Archive for Online Marketing

Twitter is a social networking and micro-blogging service that had been growing at lightning speed with about 5.5 million users at the time of this article. I had no idea what to do once I signed up for my free twitter account. Now I’ve learned what to do and I’m filling up my Teleseminars and my how-to-make-information-products classes with people who came directly from twitter.

Twitter Tip 1: Follow More than just your friends and family.

At first, I was only following one person and couldn’t figure out why in the world anyone would care about random messages about what I was doing and I was sick of hearing all about what he was doing 24/7. I almost (gasp) stopped using twitter altogether because I did not understand it.

Now I follow everyone except those people who look like they might be spammers. By having a lot of followers, every time you send out a message or an invitation to a teleseminar or a new product, those people who are interesting in your subject will sign up. More sign ups to your teleseminars means you are building your list community and more customers who can sign up for your products and classes.

Twitter Tip 2: Go to Your Twitter People (Tweeple) when You Need a Boost.

Sometimes you might have a bad day. It’s hard to create products or do much else effectively when you are feeling negative. We all have days like this. I’ve noticed that most people on twitter are extremely positive and caring. If I ever feel discouraged, all I have to do is go to twitter and read some of the posts or interact with my tweeple and I can continue my day with an infusion of inspiration.

Twitter Tip 3: Survey Your Tweeple to See What Kind of Products They Would Buy.

One day I wanted to do a little market research and I decided I would send a survey to my regular list community and the same survey to my twitter followers. I was amazed at the higher responsiveness from my twitter followers compared to my regular list community.

I believe it’s because on twitter people are actively engaged and everyone is flooded with email and many times email is simply ignored. I know I don’t read most of my email or I would never get anything done. I got a huge response from my twitter and they helped me decided which product to create next. I filled up that class with a lot of people from twitter!

And now I would like to invite you to my Free weekly Product Creation Teleseminars
to learn how to create products from your information & knowledge:

Name
Email

We will never sell, rent or share your information!

From Maritza Parra – The Product Creation Queen and Easy Online Marketing Training

Jeff and I will be teaching at the Niche Affiliate Marketing Seminr this August 20- 23rd in Atlanta… I did a short (less than 10 minute) interview with Jeff to ask him

  • What he’ll be teaching at NAMS 4
  • Why people should SERIOUSLY consider going if they want to build their business consistently and profitably

Listen to our conversation by downloading the Audio here

or click the “play” button

And if you want to go to THE best Online Marketing / Affiliate Marketing / How to Be Successful Workshop…Grab your seat for August’s NAMS at http://NAMSNow.com before they are all sold out! Until June 14 there’s coupon code NAMS4MAY for $300 off the regular price!

Hope to see you there in real life!

online marketing

When it comes to success, Are you getting in your own way? Are you allowing other people’s opinions and beliefs get in your way?

I’ve been speaking to lots of students lately and it seems one of the biggest obstacles people face is getting out of their own way!

So, I held a Special Live Teleseminar for you

“Your PJs Empire: What’s Getting in Your Way?

Here’s the AUDIO REPLAY


Here’s some of what you’ll learn:

* The #1 Thing that Stops People from Being Successful…
* How to Get Out of the Forever Planning Stage and into Results-Based Action…
* How to Break Your Goals into Small, Do-Able Pieces..
* How to Prioritize So You Get the Momentum Moving…
* How to Get Over Your Fears and Take Massive Action..

And after you have listened (or even now) you can claim your access to a Free 30
Minute Social Marketing Strategy Session with me when you click here!

One of the greatest blessings about being able to take control over your business is that it gives you FREEDOM! If you don’t know how to create and manage your own fabulous WordPress website (like this one), I invite you to watch this video I did from a cruise ship going to Antarctica to see what I mean…



If you want to learn to easily and quickly create your own website, or you don’t even know why you would want one, I urge you to attend a free teleseminar where Jeff Herring & I will be interviewing Christina Hills, the undisputed QUEEN of helping people create fantastic and profitable WordPress Websites (and making technology easy for non-tecchies like me).

Save your seat for the free class HERE See you this wednesday, March 24th at 8pm EST. If you can’t make it at that time, go ahead and register and we’ll send you the audio replay and handout after the live event. You can also save your seat by clicking the image below:

If you want to keep up with the changing world of business, you do not want to miss this fantastic call!

Jeff & I are speaking all weekend at the Niche Affiliate Marketing seminar in Atlanta, GA this weekend,

Tomorrow, I’ll be showing people how to do videos from scratch to build a tv show!

If you want to purchase the mp3 audio from this morning’s panel discussion, it is available for Instant Download here

Here are a couple of videos of the events so far… a panel discussion about social media:

Jeff talking about traffic:

Are you in Email Overload? You know what I mean… spending a couple of hours a day wading through your inbox, trying to get through to the important emails and finding yourself going down all kinds of “rabbit holes”, finding time ticking away that should have been focused on other things, like product creation, answering student questions and spending quality time with family?
After coming back from the holidays, my first two weeks of 2010 were spent feeling like this so I decided to conduct…

The Email Overload Experiment


Let me know what you think and if this inspires you to outsource your inbox to a fabulous VA or just to get radical and stop the reactivity! So you can focus on growng your business, taking care of yourself and your family!

With this experiment, I want to see how it feels to stay completely away from email, one of my VAs Verna will be adding to our “virtual office space” the things I should look at while she responds to and sets up interview requests, guides students to the forums in Membership areas where I’ll be 3 times a week to answer their specific questions and I communicate with people just via social media marketing tools like Twitter and Facebook… It was scary to give up this much control, but I think I’ve gained several hours a day to create more products and be able to think!

Comments (5)

Social Media and Social Marketing really is a new frontier on the Internet. There are so many ways you can use the major sites like Facebook, YouTube, EzineArticles, your blog, and Twitter. You are only limited to your imagination and creativity.

I continue to get a kick out of the people who say that Social Marketing is just a waste of time on the Internet. Didn’t someone once say that they could only see the need for a handful of desktop computers? We all know how that one turned out, right?

The power of the testimonial

If you want to sell a product or service, we all know that you have just got to have testimonials, right? Testimonials elicit the power of social proof. In other words, You could say your product is great, and some might believe that to be true. But many would remain skeptical, thinking that of course it is easy to say your product is great.

But when other people say your product or service is great, those statements become much more believable. Social proof is one of the most powerful forces in advertising. Why else would they put other people in ads? Especially famous people who have nothing at all to do with the product. This is the power of social proof.

Social Proof Meets Social Marketing

Now let’s take a closer look at the combination of social proof and social marketing on Twitter. For the rest of the article, click here…

It’s Christmas and I’m spending it in a beautiful 3 story cabin in the Blue Ridge Mountains with Jeff, the boys and our dogs!It’s great (& necessary) to take some well-deserved time off to spend together and appreciate all the blessing we’ve created over the last years…

One of the things that have helped us both is the ability to create several online businesses, so I thought a great gift for my subscribers and readers would be…

The 12 Free (or Very Low Cost) Product Creation Resources of Christmas!

free product creation resources

12. My favorite place to get ecovers, ECoverArt.com has rolled out a brand new website called http://MyEcoverMaker.com You can make beautiful Ecovers for all kinds of products and ot’s 100% free! I played with it and the service later emailed me a brand new ecover I designed.

11. I’ve been using Photoshop for many years. I purchased it (expensive!) because I couldn’t afford a designer to create the labels for my bath & beauty products so I decided I would learn it and it has been one of the best things I’ve ever done. There’s a fabulous online service that allows you to do most of the same things to create and edit graphics… http://Pixlr.com <== What a resource! Have fun creating your own “add buttons like the ones I have on this site, or editing your photos to fit your website, or add your website name to your graphics!

10. In 2010, if you’re online… you MUST learn to use video. It is simply not an option any longer… AND there are several ways to do video at low cost. You can always use your computers webcam, the video option if you have one on your phone or buy a low cost flip video at http://TheFlip.com (or google/Ebay for a slightly used one. You don’t NEED the HD version to create great video infomercials or trainings.

9. A FABULOUS resource when you’re first beginning to use video is http://CuePrompter.com I was very nervous in the beginning when using video and I would always forget 1/2 of what I wanted to say, until I found this online teleprompter. Just tape it (yes, tape it) to the cover of your laptop, where the “eye” of the camera is directly above the screen, cut and paste your copy into this website, when you’re all ready, hit F11 on your keyboard for an “extra trick” to make it even easier (you have to try it to see what I mean) but this can make you go from looking like a video newbie to an online broadcast professional.

8. Once you’ve created your video, PC users can use Windows Movie Maker which is on most PCs free. Sometimes it’s a little hidden, just look carefully in all your Programs to find it. If you’re on a Mac, you can use iMovie to do editing! It’s free.

7. Once you’ve finished your awesome video, now what?! Well, you have to get it in front of people! Upload it to your You Tube channel AND use Tube Mogul to send it to even more video sharing sites. http://YouTube.com and http://TubeMogul.com

6. To create Audios or do Teleseminars there’s http://FreeConferenceCalling.com This is a free conference call service that allows you to record what you say. If you’re the only one on the call, it won’t record, but just use your cellphone to call in and allow recording or get a friend to call in. You can do group calls and create products with this service. I’ve got a course called Teleseminars Made Easy that shows you how to use Instant Teleseminar (a paid service) which gives tips on why & how to use Teleseminars AND shows you step by step video how to use FreeConferenceCalling.com Here’s my special page for the course at a Christmas price!

5. If you have an iPhone, you must get this fantastic (and Free!) app called Dragon Dictation. It lets you dictate and gives you the text to email. Great for sending messages easily and I even experimented last week dictating my “tweets”!

4. WordPress. It’s amazing that you can get WordPress allowing you to have a website, just like this one easily and without needing to know html, that super tech-geek language that can be scary and confusing to us regular folks… Get a low cost domain name, low cost hosting like Host Gator (that is my affiliate link!) and voila! You can have a website up in the few clicks of your mouse…

3. WordPress plugins! A must have (that’s also Free!) is the WP Easy Uploader. I also love My Page Order, Backup to name a few! All you have to do is “google” those names and you’ll find them.

2. Once you have your website up… what else do you need? Well, against popular belief, simply putting up your website does not guarantee you’ll have traffic. Use services like http://EzineArticles.com http://ArticlesBase.com http://Twitter.com http://YouTube.com http://Facebook.com to send targeted traffic, people interested in what you have to offer to your site…

And the # 1 Free Resource you have to create your money-making products is… *drumroll*

1. YOU!

You creativity, your resourcefulness, your passion, drive, ability to learn AND your willingness to get out of your comfort zone and do whatever it takes…

and stop talking about what you will do and actually do it…

even when you feel the fear.

Courage is like a muscle. The more you use it, the more you have. Merry Christmas, Happy Holidays and Happy 2010!

This is a great article from Jeff Herring: We all make mistakes in our marketing. It’s a big club and the only requirement for membership is to be have a business online.

At the same time, it’s seem easier to make mistakes in Social Marketing than in other forms of marketing. I think this is because Social Marketing is such a new frontier we are still making it up as we go along.

I’ve identified a few common mistakes on Twitter and Facebook and share them with you below. even more importantly, I’ve included what to do instead:

social marketing, social marketing blueprint, twitter. traffic

Twitter Marketing – Which of These 3 Avoidable Deadly Mistakes Are You Making in Social Marketing?

Do you make any of the top 3 deadly Twitter marketing mistakes? Read on to discover these mistakes and what to do instead so you can become a Twitter Rock Star.

Twitter is a great way to use Social Media Marketing to build visibility, grow your list and make profits. But you gotta know how to do it right.

I see newbies and even experienced marketers alike making the same three deadly yet avoidable mistakes. Let’s take a closer look at these mistakes and what to do instead. Click here to read the entire article.

facebook, social marketing, social marketing blueprint, jeff herring, maritza parra

Facebook Tips – Are You Making Any of These 3 Deadly Social Marketing Mistakes on Facebook?

Facebook is a great Social Marketing tool to use to build your connections and your brand. At the same time, I see so many beginners and even veterans making the same mistakes that sabotage their marketing on Facebook.

Let’s take a closer look at the top 3 biggest mistakes and what to do instead. Click here to read the entire article.

And to learn more about how to leverage the Social Networks for waves of traffic and more, get your FREE Instant Access to our Social Marketing Video Training Series when you visit http://SocialMarketingBlueprint.com/7laws

You’ll get a series of videos, audios and pdfs all about Social Media Traffic & Profits

In this video, we show you one of the many ways we’ve successfully used Teleseminars in our business for

  • market research
  • strategy Q & A sessions
  • to create products
  • as the basis for many products
  • to create a community

Tomorrow is the big preview training call for Teleseminar Secrets, http://ThePreviewTeleseminar.com the course that helped our businesses and is one of the main reasons we found each other! Jeff has been a faculty member for Alex Mandossian’s course and this year, Maritza is also involved during TSS strategy sessions… If you decide to join the course through us at http://TeleseminarArticleMarketing.com , you’ll get a signing bonus of our Twitter Profits Video Module from our course Social Marketing Blueprint & Maritza’s 12 videos from Teleseminars Made Easy!

Any way you look at it… When you use what we outline in this video, you can :

  1. be sure you create a product people actually want
  2. Answer questions (& objections) using Free Teleseminars
  3. Get paid to create your product
  4. Repurpose that product into several other forms of media

And thank you for your comments & emails about the show! We’ve gotten lots of questions that will make fabulous webisode where we answer them so keep those questions (and comments!) coming!