I was doing some research for a client’s new listbuilding promotion and I came across Thomas Paine’s Entrepreneur’s Credo. It blew me away that something written so long ago still resonates with those of us with entrepreneurial blood running though our veins.
I do not choose to be a common man,
It is my right to be uncommon … if I can,
I seek opportunity … not security.
I do not wish to be a kept citizen.
Humbled and dulled by having the
State look after me.
I want to take the calculated risk;
To dream and to build.
To fail and to succeed.
I refuse to barter incentive for a dole;
I prefer the challenges of life
To the guaranteed existence;
The thrill of fulfillment
To the stale calm of Utopia.
I will not trade freedom for beneficence
Nor my dignity for a handout
I will never cower before any master
Nor bend to any threat.
It is my heritage to stand erect.
Proud and unafraid;
To think and act for myself,
To enjoy the benefit of my creations
And to face the world boldly and say:
This, with God’s help, I have done
All this is what it means
To be an Entrepreneur.”
~ Thomas Paine
As entrepreneurs one of the things we have to be ready to deal with is taking risk. Yet, many times, for people who claim to want the freedom opening your own business brings… they study so much, and try to “perfect” things to such an extent that they never really take the risk at all.
Playing it so safe, they remain standing still.
My hope for you during this month of March (which is “Start Your Business Month”) is that you decide to take more calculated risks.
And even if you fail, you take the huge lessons, tweak whatever you need to and you keep trying. The gifts of moving forward anyway are HUGE.