Shame & Blame Marketing vs. Inspired Marketing

This year has been huge for me in terms of really owning and loving who I am, imperfections and all.  More importantly, it’s been a pivotal year teaching me who I want to be in my businesses. I’ve been learning from some great marketers in the last several years.  I realized that although they have…

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Top 5 Reasons to Be an Entrepreneur: What’s Your Big Why?

As business owners, you already know that there are lots of up and downs during the entreprenuerial journey. From the beginning tiny seed of your idea and trying to convince yourself (and friends, family, investors, etc) to believe in your vision to nabbing a huge clients, (or losing a huge client…) You don’t get a…

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Profitable ListBuilding: Real Life Example #2

Today is an example to ensure you really get that your “bait” is about what your prospect really wants and not about what you think (or know) they need. Even if you KNOW what you’re offering is EXACTLY what your prospect needs – it’s probably the last thing they really want… feeling confused? Hopefully, this…

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