Open for January 2026 Enrollment
The January 2026 class is already 50% full — we always sell out.
Future Heartwork Journaling Certified Instructor,
Your people are waiting for YOU.
When you join the Certification program, you'll get everything you need to have your own business helping others play with a purpose.
Teach SERIOUS Personal Growth Through Creativity & Play
What's Included in Certification
Heartwork Journaling Core Tools Mastery
Master the tools and frameworks that make coaching simple, powerful, and transformational—so you can confidently guide your clients through ANY challenge and deliver life-changing results.
Inside, you’ll get step-by-step training to:
✅ Coach with clarity and confidence—using structured, repeatable methods that work.
✅ Unlock deep breakthroughs—helping clients process emotions, shift perspectives, and create lasting change.
✅ Guide clients through any challenge—from emotional struggles to mindset shifts, so they achieve real transformation.
Just a few of these Tools and Frameworks you'll learn to help others with:
📌 The Equation of Emotion – Master how to help clients identify emotional patterns, uncover hidden triggers, and shift their emotional responses to create the results they want.
📌 The Emotional Global Positioning System (EGPS) – Learn how to navigate clients through their emotional landscapes, guiding them from where they are to where they want to be with greater self-awareness and emotional intelligence.
📌 Reflective Doodling & The Doodle Triad – Learn how to incorporate visual coaching techniques that allow clients to engage in self-discovery with compassion, creativity, and deeper understanding.
📌 Putting It All Together – Master the complete coaching SYSTEM so you can confidently guide clients through life-changing breakthroughs and lasting transformation.
By the end, you’ll have everything you need to confidently coach anyone, through anything—and get paid well for it.
A Full, Proven, Done-for-You Coaching Curriculum
(The Fastest Way to Fill Your Coaching Calendar, Workshops & Memberships—Without Creating Everything from Scratch!)
Stop struggling with what to teach, what to sell, or how to create valuable content your people will want to pay you for.
This pre-built, proven curriculum gives you high-impact lessons designed to fill your workshops, webinars, and coaching calendar—so you can focus on delivering results, not creating (and testing!) content from scratch.
Master a pre-made set of high-impact coaching lessons that:
- Attract more clients by offering irresistible lead magnet lessons.
- Fill your workshops & memberships effortlessly with structured lessons designed to convert prospects into your paying students.
- Teach with confidence using done-for-you coaching materials that deliver real value and transformation—without years of content creation.
With each of these pre-built lessons you'll receive:
- Lesson Plans
- Editable Worksheets
- Ready-to-Use Lesson Images (for online or printing use.)
No more wasting time figuring out what to teach—this curriculum does the heavy lifting for you.
The value of these DONE-FOR-YOU lessons is ENORMOUS.
You can skip the years - and the tears - that it takes to create, fail, test, improve products - and make these done-for-you lessons your own.
They'll be yours, ready to use & modify as you wish.
Everything you'll receive in Certification is proven and effective in changing lives.
Plus, save loads of time, energy and effort by receiving the done-for-you lesson images, editable worksheets and lesson plans, instructor guides, and descriptions.
Save thousands of hours and save YEARS creating and testing content that actually changes lives.
Imagine the amount of time, energy and effort you will save by having all these PROVEN tools and lessons to build YOUR business.
Coaching Transformation BONUSES - Master Your Craft as a Coach
These bonuses help you become a world-class coach, create breakthrough results for clients, and be able to confidently charge premium prices.
BONUS 1: The Coaching & Teaching Mastery Lab
Real Practice, Real Feedback, Real Confidence
Turn knowledge into mastery through hands-on coaching & teaching practice.
Coaching isn’t just theory—it’s practice. And teaching? That’s a skill you refine by actually teaching.
In this guided lab, you’ll engage in real coaching sessions with peers and get direct feedback from Maritza to sharpen your skills. But it doesn’t stop there.
You’ll also have the opportunity to practice teaching the pre-made lessons from The Heartwork Journaling™ Done-for-You Coaching Curriculum—so you can perfect your delivery, refine your confidence, and get expert feedback on your teaching skills before ever stepping in front of your prospects or paying clients.
✅ Practice live coaching in a safe, supportive environment.
✅ Gain hands-on experience teaching real lesson content—so you’re fully prepared to deliver workshops, group programs, and courses.
✅ Get expert feedback on both coaching & teaching—so you feel confident in your ability to lead and inspire.
✅ Walk away ready to coach, teach, and enroll clients effortlessly—without wondering, “Am I doing this right?”
💰 Value: $997 – Because the best coaches & teachers don’t just learn—they practice.
BONUS 2: The Ultimate Coaching Question Vault
The exact questions that create breakthroughs.
Learn the coaching tips that Maritza has gained over the years and EXACTLY what questions to ask and when so you can coach like a seasoned veteran and give tremendous value to your clients right away.
Great coaching isn’t about having all the answers—it’s about knowing the right questions to ask.
In this exclusive resource, Maritza shares the most powerful coaching questions she’s developed over the years, plus when and how to use them for maximum impact.
✅ Learn the precise phrasing that gets to the heart of the issue.
✅ Master the art of timing—so clients unlock their own solutions.
✅ Shortcut years of trial and error by using battle-tested questions that work.
💰 Value: $497 – Because the right question at the right time is priceless.
BONUS 3: The Creativity Catalyst – Master Visual Coaching
Turn emotions into breakthroughs through the power of doodles.
This bonus shows you how to translate your clients' emotional patterns into powerful, visual coaching tools.
Using the principles of the Equation of Emotion (EoE) and the Emotional Global Positioning System (EGPS), you’ll learn how to guide clients in creating visual representations of their thoughts, feelings, and beliefs—helping them gain deep insights faster than ever before.
✅ Master the skill of visual coaching—so clients see their own growth in real-time.
✅ Unlock new coaching breakthroughs using reflective doodling techniques.
✅ Increase engagement, retention, and transformation by activating visual learning.
💰 Value: $997 – Because when your clients “see” their patterns, transformation happens faster.
BONUS 4: The Doodle-A-Thon LIVE Experience
An exclusive in-person interactive workshop that brings coaching to life.
Join this immersive, hands-on Doodle-A-Thon where you'll take real client issues and turn them into high-impact visual coaching tools.
You’ll not only master the art of translating your client's thoughts and emotions into doodles but also experience the deep shifts this method creates—firsthand.
✅ Live, in-person training with Maritza to refine your technique.
✅ Collaborate with like-minded coaches to enhance your skills.
✅ Leave with a portfolio of visual coaching tools and examples to use in your business immediately.
💰 Value: $1,497 – Because learning is great, but experiencing transformation takes your skills to the next level.
BONUS 5: The Inner Circle: Your Entrepreneurial Power Network
Success isn’t meant to be a solo journey.
Surround yourself with ambitious, like-minded entrepreneurs who share strategies, insights, and support—so you can grow faster, smarter, and stronger.
🔹 Learn, grow, and problem-solve together with driven entrepreneurs on the same journey as you.
🔹 Get real-time feedback & support so you never feel stuck or alone in your journey.
🔹 Build powerful personal & professional relationships that fuel your business growth.
🔹 Shortcut your success by leveraging shared experiences, avoiding common mistakes, and applying what works.
💰 Value: $1,997 – Because the right network isn’t just valuable—it’s priceless.
Business Growth & Client Attraction BONUSES – Get More Clients, Build Your Brand, and Make More Money
BONUS 6: The Never Run Out of Value to Give Lesson Creation Process
Turn any idea into a high-impact lesson using our proven lesson creation system.
You'll always have fresh, valuable content that keeps your audience engaged, your business growing, and your income flowing year after year.
Never worry about running out of content again—this process ensures you can create unlimited lessons, programs, and offers that keep your coaching business thriving for the long haul.
💰 The Numbers Don’t Lie:
If just one lesson you create sells for $97 and brings in 20 sales per month, that’s an extra $23,280 per year—from just one lesson.
Now, imagine having dozens of lessons working for you, fueling your business and securing your long-term success.
🔥 How many will you add to your business?
💰 Value: $1,997 – Because unlimited value to sell equals unlimited income.
BONUS 7: Get Your First 3 Clients Jumpstart Video Training
Land your first 3 clients in 30 days or less.
You won't struggle to get your first paying clients.
This step-by-step training gives you the exact blueprint to land your first 3 clients in 30 days or less—even if you're starting from scratch.
No social media, no website, no email list needed to start.
💰 Value: $497 – Because getting your first 3 clients means finally making money instead of just thinking about it.
BONUS 8: The Endless Audience Blueprint
Shortcut your way to an audience - even if you're starting from zero.
Bonus 9: The Viral Visuals Toolkit: Done-for-You Doodles & Easy Creation System
Stand out, attract more clients, and turn visuals into sales.
Get instant access to a library of eye-catching doodles you can use inside your paid coaching programs, lessons, and products—without spending hours, weeks, or months designing and redesigning from scratch.
PLUS, learn how to create your own high-converting doodles to use in ads, books, social media, and promotional materials—so you can market your coaching business effectively while protecting the exclusive value of your paid content.
💰 Value: $1,497 – Because engaging visuals get more attention, more clients, and more sales.
Enrollment & Marketing Automation Bonuses Turn Leads Into Clients & Scale Effortlessly
BONUS 10: The Sacred Sales System: Effortless Client Enrollment Without the Sleaze
Learn how to love selling (which equals serving).
Turn more leads into high-paying clients—without feeling pushy, awkward, or ‘salesy.’ This proven framework shows you exactly what to say, when to say it, and how to confidently close clients with zero pressure and 100% integrity.
Use this process not only for enrolling high -paying clients and also to enroll a higher number of people into ALL of your paid offerings.
💰 Value: $997 – Because knowing how to convert leads into paying clients is the difference between a struggling coach and a thriving business.
"From $196 in Workshop Sales to $3,891 in Workshop Sales - While Still in Certification.
"From Struggling to Sell to Signing Four New Clients - with Confidence and Heart."
“Before Certification, I was more of a mentor giving advice; through the Heartwork Journaling™ method, I became a true coach who helps clients find their own answers.
I’d spent thousands on three different business coaches and got zero clients.
That’s what led me to join the Certification Program — and it completely transformed my confidence and my ability to sell with heart.
Through Maritza’s Sacred Sales System, I learned how to enroll clients without pressure or awkwardness.
For the first time, I felt proud asking for what I’m worth — and I signed four new clients in a month.
It’s the best investment I’ve ever made in my business and myself.” ~ Julianna Yau Yorgen
BONUS 11: The Ultimate DIY Studio & Video Creation Mastery
Create high-quality videos that attract, engage, and convert—whether you’re just starting or ready to go pro.
You don’t need expensive equipment to create professional-looking videos. This training walks you through exactly how to set up, film, and edit videos using whatever tools you have—so you can start now, upgrade affordably, and scale when you’re ready.
🔹 Start where you are – Use just your smartphone or computer to live stream, coach, and teach—no fancy gear required.
🔹 Upgrade affordably – Discover budget-friendly tools to enhance your setup, share your doodles, and add dual-camera angles—without breaking the bank.
🔹 Go pro when you’re ready – Get a step-by-step guide to setting up a high-end video studio that matches the biggest names in the industry.
🔹 Record, edit, and publish with ease—no tech headaches, no complicated software, no overwhelm.
🔹 Create stunning videos for social media, courses, ads, and webinars that build your brand and attract clients.
🔹 Look & sound like a pro so you can establish authority, grow your audience, and increase sales effortlessly.
💰 Value: $997 – Because mastering video means more visibility, more clients, and more sales.
BONUS 12: The Enrollment Engine: Plug-and-Play Marketing System
A proven, done-for-you system to fill your workshops and enroll clients—without the guesswork.
Skip the guesswork and fill your Heartwork Journaling Workshops on autopilot with specific lessons and EXACTLY HOW to use them to enroll new clients into coaching or continuing to work with you.
You'll get the social media posts, emails, sales pages, and ad templates we use to enroll students—without wasting YEARS testing what works.
🔹 Swipe our high-converting templates and fill your workshops effortlessly.
🔹 No more trial and error—just plug it in and start enrolling students now.
🔹 Turn marketing into a system so you can focus on coaching, not struggling for sign-ups.
🔹 More students = more revenue, more impact, and more freedom.
💰 Value: $1,497 – Because a full workshop means more income, more impact, and a thriving business.
BONUS 13: HJC Business Roadmap
Start where you are. Follow what’s next. Grow with clarity.
A step-by-step path from your first client to your first $10,000 to your first $100,000 to $1M/year — without hustle, overwhelm, or guesswork.
This roadmap shows you exactly what to focus on at every stage of your Heartwork Journaling business — and just as importantly, what not to focus on.
You'll get:
✅ Clear milestones from your first dollar to as far as you want to take your business
✅ How to keep it SIMPLE
✅ Set your first goal to make your investment in the program back
✅ How to turn every single obstacle into your next step
✅ Aligned actions, mindset shifts, and strategic upgrades
✅ A simple system to build momentum and move forward with confidence
💸 Value: $1,497 Because knowing exactly what to focus on (and what to skip) at every stage of your business is what separates stuck coaches from scalable, sustainable success.
From $63/Month Clients to a $6,300 Package — and a 60% Conversion Rate.
BEFORE
• Thinking about getting a job again
• Charging $64 USD/month and continually lowering prices
DURING & AFTER Certification
• $6,300 USD client paid within the hour
• 60% conversion rate using the Sacred Sales System
• “Now I know I can do this.”
*Currency amounts converted to US Dollars for easy comparison.
Enroll by December 22, 2025 to receive all the bonuses below.
BONUS 15: Doodle Your Emotions & HJU Launch Debrief
Get a peek behind the curtain of the Doodle Your Emotions workshop and Heartwork Journaling University launches that have resulted in hundreds of changed lives and hundreds of thousands of dollars in revenue in the first 11 months.
Receive the actual FB ad image and ad copy, emails, and social media posts for to swipe and adjust to your voice to fill your classes.
You’ll also get my behind-the-scenes self-coaching from the launch — the exact mindset shifts to move through obstacles and stay focused when challenges come up.
💸 Value: $497 — Because knowing exactly why something worked turns every class, workshop, or launch into a repeatable system for success — and saves you years of trial and error.
Enroll by December 31, 2025 to receive the bonus below.
BONUS 16: The Profit Box
How to create a custom coaching supply box
In this bonus, learn how to design your own signature supply box — filled with journals, doodle tools, or meaningful art supplies — without overspending or overcomplicating the process.
✅ Learn how to source beautiful, affordable materials your clients will love
✅ Discover how to design a box with your own doodles (or keep it budget-friendly and still look pro)
✅ Save hours with our time-saving shipping + labeling hacks
✅ Use your Profit Box as a premium upsell, thoughtful bonus, or free gift to boost conversion and retention
💸 Value: $997 — Because one beautiful box can make your client feel seen, supported, and inspired — and make your offer instantly more profitable.
What people are saying about Heartwork Journaling.
(What people will be saying about working with YOU.)
Don't wait to sign up because spaces WILL FILL UP.
Curriculum Start Date & Details
Heartwork Journaling Certification is a combination of video lessons, weekly live calls with Maritza. There are always replays for every live call in case you want to review anything.
Heartwork Journaling Certification class begins with Orientation the week of January 19th 2026 and is a 19 week program. After enrolling, you'll take a short survey to help decide the schedule for the weekly calls.
Budget 2.5 hours per week for the program. In the private Certification Members area where you'll find the Core Tools, the Done-For-You curriculum with lesson plans, worksheets, and images for you to use and sell, calendar, call replays, and ALL the bonus resources.
Certification Graduation Requirements
Requirements to certify as a Heartwork Journaling Certified Instructor:
- 2 Quizzes and 2 Tests.
- Submit 2 completed worksheets.
- Submit a teaching or coaching video for feedback.
- Complete 2 teaching or coaching practice sessions.
Here's what Certification graduates say:
"Heartwork Journaling™ Certification Made My Heavy Work Feel Light Again."
“Just Two Months Into Certification, I Surpassed My Financial Goals — Without Anxiety or Scarcity.”
“From Doubting I Could Coach Anyone — to Doubling My Prices (Twice!) and Changing Lives.”
“I Joined to Help My Clients — But Certification Ended Up Helping Me Even More.”
“In Weeks, I Experienced Breakthroughs That 20 Years of Therapy Couldn’t Create.”
“I Became My Most Authentic Self — and Turned My Healing into Art That Helps Others.”
“One Coaching Call Changed Everything — I Took My Life Back and Found My Strength.”
“Now I’m That Girl Who Loves Her Plan — and Loves Her Life Again.”
“Now I’m Partnering With Funeral Homes and Bereavement Centers — Thanks to Certification."
“Certification Helped Me Find My Confidence — and My Best Launch Yet.”
"Certification Helped Me Rewire My Brain — and Reclaim My Life.”
"Unlocked the Key to Loving Myself — and Helping Others Heal.”
“From People-Pleasing to Self-Knowing: I Finally Feel Free to Be Me.”
“Certification Helped Me Bring My Creativity and Purpose Together.”
Here's what people say about Heartwork Journaling:
(What people will say about working with you.)
Exceeded My Expectations
"I was expecting something more like the crafty online classes I do, which would have been fine.
Instead, I am so pleased with the caliber of the site and the content, not to mention the quantity and variety of lessons available.
I truly feel like I am enrolled in an institution of higher learning!"
~ Suzan Flipping
Confident Again.
"I'm confident for the first time in a long time. I'm not hoping, I'm not wishing, I'm not wondering, I'm not doubting myself.
I am confident that I can get there and it is all through doodling, journaling and heart work journaling. Thank You."
~ Elizabeth Albright
Changed My Life.
"I have tried therapy but always left sessions either feeling the same or worse. I wanted "tools" but never got them. People would say that you can "choose your thoughts" but I never understood how that worked.
With the EGPS and the Equation of Emotion, I now have a tool that works. This has truly been a lifeline for me and I am eternally grateful."
~ Avis Board
Such a MINDSHIFT.
"You used my weight loss Equation of Emotion in an example. Since then I am loving and appreciating my body. I am making choices that are best for my body.
What is so crazy is that it hasn't been hard and I feel great in my skin now! I got on the scale Saturday and was amazed to realize that I've lost nearly 10 punds in the last 2 months. I'm on my way."
~ Denise Carroll
Compare the FREEDOM of Certification with traditional degrees.
Compare this to the traditional path most people think they need…
Traditional education costs $50,000 to $200,00 (or more!).
This leaves you with an entry-level salary you can’t control — your managers and / or boss decide what you earn and how fast you grow.
Not to mention student debt that takes decades to pay off.
Instead of spending $50,000–$200,000 (or more) for degrees with a capped salary in a regulated industry, you can become a Certified Heartwork Journaling™ Coach for a fraction of the cost—and start earning in 90 days or less.
💡 No red tape. No gatekeepers. Just unlimited opportunity.
You’ll learn directly from its creator, who has spent 19 years perfecting these tools and leassons and is actively using it to change lives.
With done-for-you, ready-to-sell lessons and a step-by-step system, you’re not just learning theory—you’re building a profitable, purpose-driven coaching business from day one.
Teach online, in-person, or both. Work on your terms. Set your own income.
Your earning potential isn’t limited by industry regulations—it’s determined by YOU.
Value of the Heartwork Journaling Certification Program
A comparable program — with a proprietary method, done-for-you lessons, editable client materials, sales training, and direct mentorship from the creator— would cost $25,000.
(and still wouldn’t include the 19 years it took to create and refine this method).
The regular tuition for Certification is $10,000
But this season is different.
2026 marks the 20th anniversary of Heartwork Journaling™ - a milestone I want to celebrate with those of you who enroll in the program.
This is your end-of-year window — a moment to say yes to the future you want.
And today - for a limited-time - you’ll see a tuition that reflects that.
>> Enroll Now - Spaces Always Sell Out. <<
Regular Tuition: $2,200 x 5 months
Special Offer: $1,900
5 monthly payments
(Save $1,500 through December 31, 2025)
Regular Tuition: $10,000
Special Offer: $8,500
One time
(Save $1,500 through December 31, 2025)
>> Our Get the Results GUARANTEE <<
If you complete the program requirements and haven’t enrolled clients yet, we’ll keep working with you until you do.
No extra cost. No shame.
We stay with you until you win.
This is the only program I know that promises that — because we believe in this program that much.
FAQ
Official Poem of Heartwork Journaling Certification
Certified Instructors help people rediscover themselves, befriend themselves, empower themselves.
This being human is a guest house.
Every morning a new arrival.
A joy, a depression, a meanness,
some momentary awareness comes
as an unexpected visitor.
Welcome and entertain them all!
Even if they're a crowd of sorrows,
who violently sweep your house
empty of its furniture,
still, treat each guest honorably.
He may be clearing you out for some new delight.
The dark thought, the shame, the malice,
meet them at the door laughing,
and invite them in.
Be grateful for whoever comes,
because each has been sent
as a guide from beyond.
~Rumi
I'll see you in Certification,